Brevo Post-Purchase & Review Request Email Automation Setup

Service Scope

Brevo Post-Purchase & Review Request Email Automation Setup is a fixed-scope Brevo email marketing service for one business, one Brevo account, one supported store or purchase-event source, and up to three post-purchase emails.

The service configures one purchase trigger, approved delays, up to three emails, one review destination, and basic exclusions for statuses or follow-up conditions visible in the available data.

The objective is to create a consistent customer follow-up path after purchase without replacing operational order confirmations or introducing unsupported fulfillment assumptions.

Configure the Purchase Trigger

We review the supported order-completed or purchase event, eligible customer conditions, order-status information, and re-entry rules.

• Purchase event
• Marketing or transactional classification review
• Order or customer filters
• Initial delay
• Repeat-purchase and re-entry behavior

Build the Follow-Up Sequence

We configure up to three emails using final client content. The sequence can include a thank-you message, product or service guidance, cross-sell or support content, and one review request.

Configure the Review Request Path

We add one client-approved review destination link and schedule the request according to the supplied fulfillment or service timing. Direct review-platform API integration and review gating are not included.

Testing and Validation

We use a controlled purchase event or representative test order to review entry, order data, timing, exclusions, links, and the visible automation path.

• Purchase event visibility
• Eligible status filters
• Email and order data
• Review destination
• Repeat-purchase or refund exclusions
• Activation status

Implementation Summary

At handoff, the client receives a concise implementation summary covering the completed work and any visible platform limitations or unresolved third-party dependencies.

• Automation and purchase source
• Trigger and delays
• Emails configured
• Review destination
• Exclusions and re-entry behavior
• Test results

Client Requirements

Before work begins, the client must provide the following access, information, and approvals:

• Brevo administrator access
• The required website, store, DNS, or source-platform access for the approved scope
• Final brand assets, business information, and implementation instructions
• Timely review and approval of proposed settings and test results
• Administrator access to the supported store or purchase source
• A working purchase event and representative test order
• Final email copy, assets, guidance, and links
• One approved review destination URL
• Written activation approval

Delivery and Revisions

Standard delivery is 7–10 business days after purchase tracking, final content, review destination, and test data are ready.

One consolidated correction round is included when submitted within seven days of delivery and remains within the approved scope. New content, a replacement brief, additional assets, or a materially different configuration is treated as separate work.

Important Scope Boundaries

The following items are not included in this service:

• Store or review-platform integration
• Operational order confirmations
• Custom event development
• More than three emails
• Incentive or loyalty strategy
• Complex product-level branching
• Copywriting or custom creative production
• Guaranteed reviews, repeat purchases, or revenue