E-Commerce Customer & Cohort Analysis

Service Scope

One online store, one structured order-and-customer dataset with up to 100,000 order records, up to 12 months of history, and one currency. Includes up to five agreed customer segments and monthly acquisition cohorts.

Analyze the customers behind your store revenue. Review repeat purchases, customer segments, and observed cohort behavior using the order data your business can supply.

Pricing and Service Period

The price is USD 1199.00 for the complete one-time project within the stated scope. Additional websites, accounts, quantities, data preparation, or implementation requirements are quoted separately.

Prepare the Approved Order Dataset

We check required identifiers, timestamps, order values, cancellations, and refunds. Basic formatting and duplicate-order checks are included; missing customer identity is documented rather than inferred.

Analyze Customers and Monthly Cohorts

We review first versus repeat purchasers, order frequency, average order value, and observed customer revenue within the available period. Cohorts are compared over equivalent observation windows.

Present the Findings and Opportunities

We deliver one analysis workbook and a written summary with up to ten findings, plus one 45-minute review. Suggested retention opportunities are separated from untested predictions.

Testing and Quality Review

• Check duplicate orders and available customer identity
• Reconcile order counts and revenue to supplied controls
• Compare cohorts over equivalent observed periods

What's Included

• 1 store and up to 100,000 order records
• Up to 12 months of data in 1 currency
• Monthly acquisition-cohort analysis
• Up to 5 agreed customer segments
• 1 analysis workbook and written summary
• 1 review call of up to 45 minutes
• 1 consolidated factual-correction round

Client Requirements

The client retains ownership of accounts and supplies the information and permissions needed for the approved work.

• A structured dataset with stable customer and order IDs
• Order dates, values, currency, refund, and cancellation information
• Approved customer, revenue, and segment definitions
• One named contact for approvals, account ownership, and consolidated feedback
• Timely access, usable source data, and approval of the agreed measurement definitions

Delivery and Revisions

Standard delivery is 7–10 business days after all required access, source data, approvals, and supported account capabilities are confirmed. External account approvals, unavailable data, platform processing, and client-dependent development can affect the schedule.

One consolidated correction round is included for the approved definitions, configuration, quantities, or factual findings. New objectives, replacement datasets, extra accounts, changed designs, and additional features require a separate scope.

Important Scope Boundaries

• Predictive lifetime-value models or revenue guarantees
• Extensive data reconstruction, multiple stores, or currency conversion
• Live dashboard integrations or retention campaign execution

Software, hosting, cloud usage, phone usage, paid apps, and third-party connector fees are purchased separately. Measurement is limited by available data, platform capabilities, consent choices, and browser behavior. No specific sales result or complete attribution of every customer is promised.