LinkedIn Event Ads Campaign Setup

Service Scope

LinkedIn Event Ads Campaign Setup is a fixed-scope campaign-build service for one business, one LinkedIn Campaign Manager account, one primary market, one existing approved LinkedIn Event, and one event-promotion campaign. It is designed to help a defined professional audience discover, engage with, and register for an approved business event.

Event Requirements and Destination Setup

The event must already be created, approved, and ready for promotion before campaign setup begins. The client provides the event link, event date and time, event description, registration direction, destination URL where applicable, and all required legal or brand approvals. We configure the campaign around one approved native event page or one approved existing registration destination. Event creation, event-page design, event moderation, hosting, and registration management are not included.

Audience and Campaign Direction

We translate your approved target-market direction into up to two prospecting audience approaches. This may include relevant location, industry, company size, job function, seniority, job-title, or professional-interest criteria where appropriate and available. The campaign is configured around the event date, approved audience direction, schedule, budget, and available delivery settings.

Event Ad Variation Setup

We place and configure up to two approved event ad variations using client-provided copy, images, videos, event details, and destination information. The client supplies final, approved promotional assets that meet current LinkedIn requirements. This service covers campaign assembly and configuration; it does not include copywriting, graphic design, video production, editing, or creative revisions.

Budget, Schedule, and Delivery Settings

We configure the approved budget, campaign schedule, geographic settings, available placements, and delivery controls for the event campaign. LinkedIn advertising spend, payment-method charges, taxes, platform approval, and actual delivery remain the client’s responsibility. The campaign is prepared for launch; it is not activated or managed after handoff.

Quality Assurance and Handoff

Before handoff, we review the event link, destination or registration direction, campaign objective, audience approaches, approved assets, budget direction, schedule, and visible campaign settings. You receive a launch-ready campaign in paused status, together with one concise handoff summary explaining the completed configuration and remaining client steps before activation.

Client Inputs, Timeline, and Scope Boundaries

After purchase, the client provides Campaign Manager access, event link, event details, target-market direction, approved budget, final creative assets, destination or registration information, and required approvals. Standard delivery is 7–10 business days after complete intake, required access, and approved assets are received. The event must be scheduled far enough in advance to allow campaign setup, review, and activation.

One consolidated revision round is included when submitted within seven days of delivery and remains within the approved scope. Ad spend, campaign activation, billing support, event creation, event-page design, registration management, CRM integration, follow-up automation, Lead Gen Forms, conversion tracking, Insight Tag or Conversions API implementation, landing-page work, creative production, copywriting, retargeting, policy appeals, optimization, reporting, ongoing management, and performance guarantees are not included.